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National Advertising Division Recommends Naked & Thriving Discontinue Certain Claims

Routine monitoring cited an issue with Bare Beauty Babes' blog and an Instagram post that contained an article authored by dermatologist.

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By: Christine Esposito

Editor-in-Chief

BBB National Programs’ National Advertising Division, as part of its routine monitoring program, recommended that Naked & Thriving Inc. discontinue certain claims in the Bare Beauty Babes blog and on social media. The Bare Beauty Babes blog and an Instagram post contained an article authored by dermatologist Dr. Gabriela Vee – “Does Hyaluronic Acid Help to Fight Signs of Aging? I’ve Tested Hundreds of Hyaluronic Acid Serums – Here are 5 That Actually Work” – with the claim “Peter T...

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